let's make you website
speak to the heart of your people

brand story lounge

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← The process

Deliverables →

Your website is entering a new chapter, one that reflects not only your refreshed brand, but also the thoughtful experience you've been creating for clients since 2006. Together, we'll create a clean, refined, and easy-to-navigate website that showcases your portfolio with confidence while clearly communicating your design process and the value of working with you.

Rather than simply displaying beautiful interiors, your website will position you as a trusted guide who helps homeowners create spaces that feel authentically theirs. Through intentional messaging, strategic page structure, and a seamless experience across every device, your new website will build trust, attract your ideal clients, and support the continued growth of your studio.

BRAND STORY

← brand story

process overview →

Copywriting Guidance Document

Page-by-page content prompts and writing structure
Headline and section guidance
Tone and voice recommendations
Key questions to answer per page
Custom GPT Copywriter

Technical Setup

Domain + hosting connection
SSL setup
Basic on-page SEO
Everything that makes Google recognize your website

Strategy & Foundations

Brand positioning review (vision, target market, offer clarity)
Ideal client profiling

Website Structure & Core Pages

Homepage
About Page
Services Page
Portfolio Page
Contact Page
404 page styling

DELIVERABLES

PROCESS OVERVIEW

Onboarding — Jul 29 → Aug 7
Website Design & Build — Aug 8 → Aug 14
Feedback & Revisions — Aug 15 → Aug 20
Website Launch — Aug 21
Post-Launch Support — Aug 24 → Sep 4

← deliverables

brand story →

step 2: settle the invoice step 1: SIGN THE CONTRACT

interior design website for:

The Picket Fence Projects

step 3: fill out onboarding questionnaires

go to my project calendar

Your project calendar gives you a clear view of what’s happening each week—what I’m working on and when you might need to jump in. This will be your home base throughout the project, so feel free to bookmark this page and check in anytime!

No Guesswork, Just Game Plan